Uxia - AI User Research
Get a test with 10 AI participants.
AI User Research with Synthetic Testers
Capture deep qualitative feedback from synthetic users that match your real target audiences.
Uxia helps product, design, and marketing teams run AI-powered user research using targeted questions, open-ended feedback, rating scales, multiple choice, and yes/no formats, so you can understand customer needs, motivations, objections, and expectations in minutes.
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FEATURES
Validate concepts in minutes, not weeks
Enrich your synthetic audience
Uxia’s Audience Enrichment helps you build AI-generated audiences that better reflect your real target users by leveraging your own data, so every answer is grounded in the needs, context, and expectations of the people you actually want to understand.
Scale qualitative research in minutes
Get answers from tens of synthetic testers in minutes and quickly understand where your audience is aligned, divided, or uncertain.
Turn targeted questions into clear patterns, summaries, and directional insights without waiting for recruitment or scheduling.
Uxia supports +20 languages, making it easy to gather feedback without language barriers.
Test concepts before you build
Evaluate new product ideas, marketing messages, value propositions, and feature concepts with synthetic audiences that match your target market.
Understand what resonates, what creates confusion, what needs are still unmet, and which ideas are most likely to drive interest or adoption.
Chat with every synthetic tester
Go beyond the first answer by chatting directly with each synthetic test participant.
Ask follow-up questions, explore unexpected objections, and dig deeper into motivations so every AI user research session produces richer qualitative feedback.
We are proud to be recognized as a "Diamond startup to watch in the Synthetic Population and Behavioral Simulation space" by Gartner.
FAQs
Got questions? We have answers
What is AI User Research?
AI User Research is a way to collect feedback from synthetic testers that represent your target audience. Instead of waiting for recruitment, you can ask targeted questions and receive qualitative insights in minutes. This type of testing consists of asking questions to our audience rather than asking them to navigate digital experiences. It is suitable for Research, Marketing, Design, and Product teams.
What are synthetic testers?
Synthetic testers are AI-generated research participants designed to mimic specific user profiles, personas, or audience segments. In Uxia, they can be built to reflect your target audience and used to answer research questions, test ideas, or evaluate concepts.
How is AI User Research different from AI User Testing?
AI User Testing focuses on how users interact with a product, prototype, website, or flow. AI User Research focuses on asking questions to understand opinions, needs, motivations, expectations, and preferences. Uxia’s catalog positions User Research as interviewing AI testers from any target audience and getting answers in minutes.
What can I use AI User Research for?
You can use it to validate product ideas, test marketing messages, evaluate concepts, compare audience segments, uncover customer needs, and understand the “why” behind user behavior.
Can I define the audience I want to research?
Yes. You can create synthetic audiences based on personas, ICPs, segments, demographics, behaviors, and internal research. The more specific the audience, the more relevant the feedback.
Can I use it for concept testing?
Yes. AI User Research can help you evaluate new concepts, product ideas, marketing messages, value propositions, and positioning before launch. It helps you see what resonates, what creates confusion, and what needs are still unmet.