Case study: Cyberclick 💚 Uxia

Cyberclick is a Barcelona based digital agency with a strong CRO practice, helping teams improve websites, apps, and digital experiences through fast iteration and evidence-based decisions. In CRO, timing matters: feedback that arrives too late can’t influence the next design cycle… or the pitch that decides whether the work even begins.

That’s why Cyberclick adopted Uxia, using AI synthetic users to run usability tests and generate actionable insights in under 20 minutes, end-to-end.

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The Challenge

Usability expectations move quickly, and traditional research cycles often can’t keep up.

For Cyberclick, the classic user testing workflow typically meant:

• 1–2 weeks from kickoff to usable insights
• Heavy time spent on manual synthesis and reporting
• A hard tradeoff in pre-sales: high-quality research was too slow and too expensive to run frequently, so it was difficult to use “proof” to differentiate in pitches

Cyberclick needed a way to deliver high-quality UX insights quickly - and to do it often for both existing clients and prospects.

The Solution

Cyberclick adopted Uxia to compress the full usability testing workflow into minutes.

With Uxia’s AI Synthetic testers, Cyberclick can go from test kickoff to findings with actionable insights in under 20 minutes.

How Cyberclick Uses Uxia

1) For existing clients: faster iteration to a polished experience

Cyberclick runs Uxia tests on client experiences (websites, apps, and design flows) to surface friction and improvement opportunities quickly.

• Standard setup: 10 testers per test
• Output: findings and actionable insights generated by Uxia
• If more confidence is needed, Cyberclick can run another panel immediately thanks to the short turnaround time or test with human testers within Uxia's platform.

2) For prospects: proof in the pitch deck

Cyberclick also uses Uxia in pre-sales to create a clear advantage.

Because tests are fast and low-cost, Cyberclick can include real evidence early:

• Synthetic tester quotes highlighting the most relevant issues
• Screenshots of results

Those “sneak peeks” make the value tangible, prospects can see what’s not working and what to fix, while positioning Cyberclick as a partner leveraging modern AI to move faster than traditional approaches.

The Results

With Uxia, Cyberclick has made usability testing operational and repeatable:

• 10–15 tests per month
• 10 testers per test
• Time-to-insight reduced from 1–2 weeks to under 20 minutes (end-to-end)
• Minimal internal effort: Uxia generates findings and recommendations; Cyberclick focuses on delivering better designs

This improves two outcomes at once:

• Delivery: faster feedback loops and quicker client iteration
• Growth: research-backed previews that help Cyberclick win more deals

Speed matters, but Cyberclick values Uxia because the insights are fast and strong enough to use with clients and prospects.